Skip to main content

Big Gulp? Meet Big Brother

By Edward Morrissey, Special to CNN
June 2, 2012 -- Updated 1418 GMT (2218 HKT)
New York Mayor Michael Bloomberg proposes limits on the size of sodas and other sugary drinks at restaurants and elsewhere.
New York Mayor Michael Bloomberg proposes limits on the size of sodas and other sugary drinks at restaurants and elsewhere.
STORY HIGHLIGHTS
  • Ed Morrissey: New York mayor's proposal to ban soda size servings is wrong
  • He says it makes no sense: What's to stop people from drinking too much soda?
  • He calls Mayor Michael Bloomberg's proposal a nanny-state rule
  • Morrissey: New rule would dictate mayor's choices and eliminate everyone else's

Editor's note: Edward Morrissey is a senior editor and correspondent for the conservative commentary website hotair.com

(CNN) -- America's image of New Yorkers combines swagger, style and an unwillingness to get pushed around. Humphrey Bogart once warned a Nazi commander in "Casablanca" that "there are certain sections of New York, Major, that I wouldn't advise you to try to invade." Seventy years ago, movie audiences would have laughed in appreciation of the city's toughness.

Today, however, Rick Blaine would hardly recognize the place. Mayor Michael Bloomberg hit the panic button over soft drinks this week, proposing a citywide ban on any serving of sugary-sweet soda more than 16 ounces in restaurants, movie theaters and street carts. Bloomberg claims that he needs to have the cops throw themselves between consumers and liquid refreshment to save citizens from themselves and prevent obesity. Big Gulp, meet Big Brother.

Overheard on CNN.com: Doughnut lovers' lament, washed down with a giant soda

This is just the latest intervention staged by Hizzoner. His past decrees banned smoking, not just indoors in places of business, but also outside of businesses and in parks. Bloomberg also banned restaurants from cooking with artificial trans fats. In those cases, he took a lot of criticism as being a health hysteric and a food nanny, but at least an argument existed that consumer choice might have been irrelevant. Restaurants don't usually advertise all of their ingredients on the menu, for instance, and few people get asked permission before someone lights a cigarette in the doorway of an establishment.

Soft drinks: Public enemy No. 1 in obesity fight?

Edward Morrissey
Edward Morrissey

In this case, though, no such argument exists. People purchase the volume of beverage they desire, and in almost every case, plenty of choice exists for smaller quantities. The outcome of barring the sale of anything larger than 16 ounces of Coca-Cola or Pepsi at the ballpark will be that more containers will get thrown out as people just buy more units, and that waste will have to be disposed of later. Consumers will pay more and have more inconvenience in purchasing what they want to drink, and will still end up drinking the same amount anyway.

Is drinking soda really that bad for you?

The new restrictions make little sense for most other venues. Fast-food restaurants have customer-accessible fountains in most cases for in-store dining. Few people buy the large size, and many of these restaurants no longer bother with size at all for those sales, sticking with one standard size. Will Bloomberg start regulating how many refills each customer gets, too? For that matter, many traditional restaurants offer free refills on soft drinks, too. If Bloomberg caps those, what happens when customers just buy another soft-drink order? Will the restaurant be forced to stop serving root beer far more quickly than they stop serving beer?

Michael Bloomberg has been mayor of New York since 2002. While he has implemented changes in all areas of life for New Yorkers, his policies concerning health have caused the most controversy. Here are some of his most memorable health proposals, not all of which were enacted: Michael Bloomberg has been mayor of New York since 2002. While he has implemented changes in all areas of life for New Yorkers, his policies concerning health have caused the most controversy. Here are some of his most memorable health proposals, not all of which were enacted:
Salt, sodas, smoking: Bloomberg's bans
HIDE CAPTION
<<
<
1
2
3
4
5
6
7
8
9
10
11
>
>>
Bloomberg\'s bans: Salt, sodas, smoking Bloomberg's bans: Salt, sodas, smoking
The war on big soda
Clinton: Soda ban 'right thing'
New York plans ban on large sodas

A soda per day may raise heart-attack risk

Nor do the drink categories make sense, either. Bloomberg's order won't apply to alcoholic beverages, even though many of those are loaded with calories, especially beers and ales, or to dairy-based drinks. As Reason's Jacob Sullum points out, that means that while New Yorkers will no longer be able to ingest 240 calories drinking a 20-ounce Coke, they will still have no trouble buying a 24-ounce, 520-calorie double-chocolatey frappucino at Starbucks, or a 20-ounce, 800-calorie milkshake.

Now, some of those choices may be better than others, although it's hard to argue that the dietary value of milk justifies ingesting an 800-calorie drink as opposed to the 240-calorie cola. But more to the point, that's a decision that free people should be able to make on their own. New Yorkers shouldn't have to ask Bloomberg, "Mayor, may I?" when selecting an otherwise-legal and nonlethal beverage.

Eatocracy: How I kicked my Coke habit

Bloomberg justifies his nanny-state interventions by pointing to the social costs of obesity, but there is no direct causal link between obesity and 20-ounce sodas with sugar in them, and neither would it be anyone's business at all except for the increasing government control and subsidies for health care. Bloomberg's insistence on dictating consumer choices has a more direct connection to an assumption that government should control our access to health care than obesity has to a couple of Big Gulps.

Perhaps it's time for New Yorkers to put their mayor on a power diet, and to wise up about the real trade-offs between expanding safety-net programs and personal choice. Soft drinks won't be the last of the usual suspects that Mayor May I will round up in his crusade to dictate his choices and eliminate everyone else's.

Follow us on Twitter @CNNOpinion.

Join us on Facebook/CNNOpinion.

The opinions expressed in this commentary are solely those of Ed Morrissey.

ADVERTISEMENT
Part of complete coverage on
April 23, 2014 -- Updated 1641 GMT (0041 HKT)
Robert Hickey says most new housing development is high-end, catering to high-earners.
April 23, 2014 -- Updated 1317 GMT (2117 HKT)
Alexander Motyl says as Russian President Putin snarled at Ukraine, his foreign minister was signing a conciliatory accord with the West. Whatever the game, the accord is a major stand down by Russia
April 23, 2014 -- Updated 1229 GMT (2029 HKT)
Les Abend says at every turn, the stowaway teen defied the odds of discovery and survival. What pilot would have thought to look for a person in the wheel well?
April 22, 2014 -- Updated 2247 GMT (0647 HKT)
Q & A with artist Rachel Sussman on her new book of photographs, "The Oldest Living Things in the World."
April 22, 2014 -- Updated 1958 GMT (0358 HKT)
Martin Blaser says the overuse of antibiotics threatens to deplete our bodies of "good" microbes, leaving us vulnerable to an unstoppable plague--an "antibiotic winter"
April 22, 2014 -- Updated 1737 GMT (0137 HKT)
John Sutter asks: Is it possible to eat meat in modern-day America and consider yourself an environmentalist without being a hypocrite?
April 22, 2014 -- Updated 1538 GMT (2338 HKT)
Sally Kohn notes that Meb Keflezighi rightly was called an American after he won the Boston Marathon, but his status in the U.S. once was questioned
April 22, 2014 -- Updated 1256 GMT (2056 HKT)
Denis Hayes and Scott Denman say on this Earth Day, the dawn of the Solar Age is already upon us and the Atomic Age of nuclear power is in decline
April 21, 2014 -- Updated 2036 GMT (0436 HKT)
Retired Coast Guard officer James Loy says a ship captain bears huge responsibility.
April 21, 2014 -- Updated 1708 GMT (0108 HKT)
Peter Bergen says the latest strikes are part of an aggressive U.S. effort to target militants, including a bomb maker
April 21, 2014 -- Updated 1345 GMT (2145 HKT)
Cynthia Lummis and Peter Welch say 16 agencies carry out national intelligence, and their budgets are top secret. We need to know how they are spending our money.
April 21, 2014 -- Updated 1235 GMT (2035 HKT)
Julian Zelizer says President Obama knows more than anyone that he has much at stake in the midterm elections.
April 22, 2014 -- Updated 1255 GMT (2055 HKT)
Eric Sanderson says if you really want to strike a blow for the environment--and your health--this Earth Day, work to get cars out of cities and create transportation alternatives
April 21, 2014 -- Updated 1408 GMT (2208 HKT)
Bruce Barcott looks at the dramatic differences in marijuana laws in Colorado and Louisiana
April 18, 2014 -- Updated 2047 GMT (0447 HKT)
Jim Bell says NASA's latest discovery supports the notion that habitable worlds are probably common in the galaxy.
April 18, 2014 -- Updated 1817 GMT (0217 HKT)
Jay Parini says even the Gospels skip the actual Resurrection and are sketchy on the appearances that followed.
April 18, 2014 -- Updated 1752 GMT (0152 HKT)
Graham Allison says if an unchecked and emboldened Russia foments conflict in a nation like Latvia, a NATO member, the West would have to defend it.
April 18, 2014 -- Updated 1311 GMT (2111 HKT)
John Sutter: Bad news, guys -- the pangolin we adopted is missing.
April 21, 2014 -- Updated 1825 GMT (0225 HKT)
Ben Wildavsky says we need a better way to determine whether colleges are turning out graduates with superior education and abilities.
April 18, 2014 -- Updated 1026 GMT (1826 HKT)
Charles Maclin, program manager working on the search and recovery of Malaysia Flight 370, explains how it works.
April 18, 2014 -- Updated 1250 GMT (2050 HKT)
Jill Koyama says Michael Bloomberg is right to tackle gun violence, but we need to go beyond piecemeal state legislation.
April 17, 2014 -- Updated 1845 GMT (0245 HKT)
Michael Bloomberg and Shannon Watts say Americans are ready for sensible gun laws, but politicians are cowed by the NRA. Everytown for Gun Safety will prove the NRA is not that powerful.
ADVERTISEMENT